Cool Toys Pic of the day –

“Scientists say that 350 parts per million CO2 in the atmosphere is
the safe limit for humanity. Learn more about 350 – what it means,
where it came from, and how to get there.”

An ecologically themed service crowdsourcing event, being managed in a
fashion very similar to how support was generated for Obama’s election
and the healthcare reform process. Please note, I am NOT implying any
kind of relationship between these, just saying it is a model or
strategy that has proven successful.

Pick a theme. Pick a date. Plan all kinds of events around the date &
theme. Get people to commit to planning their own events. Get people
talking, taking pictures, blogging, tweeting, … basically get the
word-of-mouth mill working. It goes viral. It spreads further. Give
folks the option of contributing funds if they don’t have time or

It works. 🙂 Well, if it goes viral.


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